I can’t count how many times over the years I’ve heard this phrase uttered. It dawned on me during the last trade show I attended that the feeling is quite mutual among distributors in our industry. Especially for those who are used to ordering items that have one imprint area or print process.
After a bit of reflection, I get it – when it comes to badges, the options can be somewhat daunting. Not only can you choose your size, shape and material, you can also choose your print process. Would you like a digital imprint, sublimation, UV Inkjet, screen print or a laser logo? Not enough options for you? How about the location of your imprint – would you care for right or left justified, center top or center bottom, left top, right top or centered or a full bleed? Have you specified your font? How about case, UPPER, Mixed, lower? What about your client’s logo, does it require a PMS match, how many colors? Wait, we’re not done yet – how about a fastener; pin, clip, magnet, pocket adaptor, military clutch or tag slot?
So after all of this, why in the world would you bother selling name badges?
Well, for starters you have IDline/Halls & Company on your side. Not only can we help you with those nitty gritty details, we can educate you or shall we say badge-ucate you on all things badges – event badges, credentials, photo ID’s, executive badges, window badges, etc.. You can count on us to walk you through the different types, material, processes and options to meet the needs of each individual client.
We also offer a neat little sales tool called the Badge Release program. Simply inventory your badges and boom; you’ve got your very own login to your online Badge Release program. With this nifty little tool, you can order your prepaid badges, manage your badge programs, search for long lost names, track your releases and pull an Excel file for your badge transactions or even all the names entered throughout the life of the program. What could be better you ask? Not only can you do all this yourself, you can assign end user logins!!! The site is completely blind, no pricing or contact info (except for yours, of course).
Doesn’t everyone love it when the complicated is made simple? That’s what IDline can do for you, we make badges easy!